Barcrawl SEO Case Study
Barcrawl is our UK pub and pubcrawl website, with a unique pub crawl map generator (a google maps mashup).
The site was designed with SEO in mind. Individual pub sites had to have their name featured in the title/description and content. Likewise the index, search and pubcrawl pages had to include the UK cities featured and of course 'Pub', 'Pub crawl', etc. We recently improved the site further by having a redesign, producing cleaner HTML.
Results
| Term | Google UK- | Google- | Yahoo UK- | Yahoo- | MSN |
| Pub crawl | 3 | 3 | 5 | NA | 20 |
| Pub reviews | 5 | 5 | 7 | 78 | 23 |
| Bar crawl | 1 | 3 | 1 | 1 | 1 |
| Brighton pub crawl | 1 | 1 | 1 | 4 | 1 |
| London pub crawl | 11 | 12 | 19 | 28 | 7 |
| Oxford pub crawl | 5 | 4 | 10 | 15 | 3 |
| Nottingham pub crawl | 1 | 1 | 3 | 5 | 2 |
| Pub crawl map creator | 1 | 1 | 1 | 1 | 1 |
Click on the position to see current standings (correct on 4th Jun 2007).